NETINT Blog
Interactive Applications Powered by Video at the Cloud Edge
ASIC-based video encoders deliver the TCO required for cloud gaming, RTC, and interactive video applications. This article describes the future of video streaming and the
Faster than real time video encoding
The Future is here. It’s time to implement Codensity™
Move video encoding from low performance software to high performance ASICs
Enabling the next generation of video.
In 2021, NETINT ASIC-powered VPUs encoded 200 billion minutes of video resulting in the equivalent of 2.8 million trees saved and the removal of 64k metric tonnes of CO2. It’s a memorable milestone but baby steps in our ultimate mission to convert the world to ASIC-based video encoding from software.
Use cases and advanced applications
Flexible for Critical Use-Cases
Security
System scale | Supports Edge DCs | Low network bandwidth OPEX | AI engine | Lowest power/footprint/space requirement
Ad Insertion
High-density encoding | Faster than real-time | Global scale | Broadcast quality | High Dynamic Range | 4K & 8K ready
Cloud Gaming
Ultra-low latency | Interfaces with all rendering engines | Lowest TCO | Scalable to millions of streams | HDR, 4K & 8K ready
Live Streaming
More than 20x encoding density compared to CPU & SW | Real-time encoding | Broadcast quality | HDR, 4K & 8K ready | AV1, HEVC, H.264
AR/VR/Metaverse
Ultra-low latency real time performance | Lowest TCO | Scalable infrastructure | HDR, 4K & 8K ready | AV1, HEVC, H.264
Video Conferencing
Enterprise video scale | Ultra-low latency performance | 20x density advantage vs. SW | Works in Arm & x86 servers
The Numbers
The ASIC Advantage
“We started NETINT with a big dream of combining the benefits of silicon with the quality and the flexibility of software for video encoding using purpose-built ASICs designed by us. In 2021 NETINT customers encoded 200 billion minutes using our innovative video processing units.”
Alex Liu, Co-Founder, NETINT
0
+minutes
1
X
Higher efficiency compared with SW on CPU.
Using ASICs you can achieve a 20x higher efficiency compared with SW on CPU. This means reducing your operational cost by an order of magnitude.
0
X
Reduced CO2 compared with SW on CPU.
Using ASICs you can improve environmental sustainability by reducing CO2 more than 80 times compared to software running on x86 CPUs in a data center.
150
$
1080p60 live streaming cost per channel.
With ASIC’s you can have it all – the flexibility and quality of SW with enormous power and cost benefits for as low as $150 per channel for a 1080p60 live stream.
Innovation Drives Us
Changing the Way Video Is Encoded
Vision
We are moving video encoding from low performance software to high performance ASICs running on x86 and Arm-based servers.
Mission
See the world move from software to ASIC-based video encoding to improve scalability, lower TCO, and reduce carbon emissions.
The Why
As video on the Internet moves from file-based to live, we believe ASICs will be the engine powering all video experiences.
ASICs vs. GPUs vs. CPUs
With NETINT VPUs, you can deliver 10,000 concurrent streams using just 32 servers compared to 1,250 for software. This is why Google built a custom ASIC for YouTube. Since not everyone can build their own ASIC, we did it for you so that you too can realize as much as an 80x density and environmental advantage compared to GPU and CPU.
When looking at the four major attributes of Video Quality, Bitrate Efficiency, Operational Complexity, and Integration Flexibility, ASICs outperform CPU and GPU. If you are intrigued, talk to us and let’s schedule an evaluation so that you can experience the power of ASIC video encoding.
LEARN ABOUT OUR PRODUCTS & TECHNOLOGIES
Resources
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Canonical, Ampere and NETINT Video Encoding in the Cloud on Arm
By deploying Android in the cloud, mobile gaming applications can be virtualized to deliver a scalable and efficient platform that combines hardware and software for
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NETINT Technologies Joins the Alliance for Open Media
WAKEFIELD, Mass. – March 30, 2021 – The Alliance for Open Media (AOMedia) today announced that NETINT Technologies, an innovator of ASIC-based video processing solutions for low-latency video transcoding,
NETINT Blog
Streaming Video: How ASICs Can Save The Planet
Earth day 2021 is here and includes three days of events focused on global climate action. For most participants, Earth day is more than three days to
Meet the Team
Dedicated World Changers
NETINT Technologies is a Canadian venture-funded technology company operating in the silicon sector as an innovator of SoC solutions for video streaming and AI.
NETINT was founded by an experienced team of silicon experts, video engineers, and streaming video industry insiders. We have R&D facilities in Vancouver, Toronto, and Shanghai.
With the rise of ultra-high scale video conferencing, interactive entertainment experiences, cloud gaming, and real-time metaverse platforms, the need for more efficient video encoding for the data center has never been greater.
If you believe that video encoding and streaming has reached the limit of technical and economical viability on CPU, and you want to build the future, come join us!
