NETINT Partners with Akamai to Build VPU-Powered Video Encoding for the Cloud

Press Release
Data center and cloud connection visualizing partnership for VPU-powered video encoding

BURNABY, CANADA, September 12, 2024 , NETINT Technologies today announced a partnership with Akamai, the cloud company that powers and protects life online, to integrate NETINT’s video processing units (VPUs) into Akamai’s massively distributed cloud platform. The collaboration kicks off a wave of development between the two companies to improve video processing and encoding in the cloud.

“The market is desperate for better performance, efficiency, and scalability. And that requires looking at different approaches to deliver on those requirements,” said Alex Liu, NETINT’s Co-Founder and COO of NETINT TECHNOLOGIES. “One way to do that is by innovating for power consumption with an order of magnitude improvement on stream density, which we pioneered with our VPUs. The other way is innovating for scale, which nobody does better than Akamai. Combine the two and you create a significant leap forward for the streaming video industry.”

Adding NETINT VPUs into Akamai’s distributed cloud platform opens the potential to reshape the economics of streaming media by addressing persistent industry challenges, such as rising content licensing and operational costs; the need for more efficient implementations of advanced codecs; pressure to improve video quality while managing bandwidth consumption; and scalability requirements for growing audience consumption and higher resolutions.

“Our customers are looking for ways to deliver better experiences to their customers,” said Shawn Michels, Vice President, Product Management, Akamai, “Adding NETINT’s silicon to our platform, customers who don’t want to build or operate their own hardware can access ASIC technology just as Google does for YouTube and Meta does for Facebook and Instagram.”

  • Encoding Density: Up to 320 live 1080p30 streams, or 80 4Kp30 streams, or 20 8Kp30 channels on a single server.
  • Codec Versatility: AV1, HEVC, and H.264 encoding support with VP9, HEVC, and H.264 decoding.
  • Resolution Flexibility: Up to 8Kp60 with HDR and 10-bit color depth.
  • Application Integration: API and plug-in support for FFmpeg and Gstreamer.
  • AI-Powered Processing: Up to 180 TOPS AI processing per server.

NETINT and Akamai are exhibiting at IBC 2024 at the RAI Amsterdam, September 13-16. NETINT is demonstrating Quadra VPU capabilities on stand 5.A54. Akamai will show its range of cloud-based media delivery, computing, and security capabilities in the Akamai Lounge, located in the Elicium (Hall 13) on the third floor.

About NETINT

NETINT Technologies is the founder of the VPU (video processing unit) category and an innovator in ASIC-based video processing solutions for unparalleled encoding performance, density, and energy efficiency. Pioneering green computing approaches for video, NETINT VPUs offer a 20-40x reduction in energy requirements and operational costs. NETINT is shaping the future of hyperscale media encoding and processing with advanced codec support for AV1, 8K, HDR, and on-chip AI engines. Learn more at netint.com.

About Akamai

Akamai powers and protects life online. Leading companies worldwide choose Akamai to build, deliver, and secure their digital experiences , helping billions of people live, work, and play every day. Akamai Connected Cloud, a massively distributed edge and cloud platform, puts apps and experiences closer to users and keeps threats farther away. Learn more about Akamai’s cloud computing, security, and content delivery solutions at akamai.com and akamai.com/blog, or follow Akamai Technologies on X, formerly known as Twitter, and LinkedIn.

Contact

Mark Donnigan,
Head of Strategic Marketing
NETINT Technologies
+1 604-628-8177
email us here

Visit us on social media:


Linkedin


Youtube


Twitter


Facebook

ACCESS NOW: ASIC-Based Transcoding
for High-volume Use Cases
Including social media, broadcast, interactive platforms, and service providers


ACCESS NOW

Press Release

NETINT Partners with Akamai to Build VPU-Powered Video Encoding for the Cloud

NETINT partners with Akamai NETINT partners with Akamai to integrate VPUs into their cloud platform, enhancing video encoding performance, scalability, and efficiency, reshaping the future of streaming media technology.

Data center and cloud connection visualizing partnership for VPU-powered video encoding

BURNABY, CANADA, September 12, 2024 , NETINT Technologies today announced a partnership with Akamai, the cloud company that powers and protects life online, to integrate NETINT’s video processing units (VPUs) into Akamai’s massively distributed cloud platform. The collaboration kicks off a wave of development between the two companies to improve video processing and encoding in the cloud.

“The market is desperate for better performance, efficiency, and scalability. And that requires looking at different approaches to deliver on those requirements,” said Alex Liu, NETINT’s Co-Founder and COO of NETINT TECHNOLOGIES. “One way to do that is by innovating for power consumption with an order of magnitude improvement on stream density, which we pioneered with our VPUs. The other way is innovating for scale, which nobody does better than Akamai. Combine the two and you create a significant leap forward for the streaming video industry.”

Adding NETINT VPUs into Akamai’s distributed cloud platform opens the potential to reshape the economics of streaming media by addressing persistent industry challenges, such as rising content licensing and operational costs; the need for more efficient implementations of advanced codecs; pressure to improve video quality while managing bandwidth consumption; and scalability requirements for growing audience consumption and higher resolutions.

“Our customers are looking for ways to deliver better experiences to their customers,” said Shawn Michels, Vice President, Product Management, Akamai, “Adding NETINT’s silicon to our platform, customers who don’t want to build or operate their own hardware can access ASIC technology just as Google does for YouTube and Meta does for Facebook and Instagram.”

  • Encoding Density: Up to 320 live 1080p30 streams, or 80 4Kp30 streams, or 20 8Kp30 channels on a single server.
  • Codec Versatility: AV1, HEVC, and H.264 encoding support with VP9, HEVC, and H.264 decoding.
  • Resolution Flexibility: Up to 8Kp60 with HDR and 10-bit color depth.
  • Application Integration: API and plug-in support for FFmpeg and Gstreamer.
  • AI-Powered Processing: Up to 180 TOPS AI processing per server.

NETINT and Akamai are exhibiting at IBC 2024 at the RAI Amsterdam, September 13-16. NETINT is demonstrating Quadra VPU capabilities on stand 5.A54. Akamai will show its range of cloud-based media delivery, computing, and security capabilities in the Akamai Lounge, located in the Elicium (Hall 13) on the third floor.

About NETINT

NETINT Technologies is the founder of the VPU (video processing unit) category and an innovator in ASIC-based video processing solutions for unparalleled encoding performance, density, and energy efficiency. Pioneering green computing approaches for video, NETINT VPUs offer a 20-40x reduction in energy requirements and operational costs. NETINT is shaping the future of hyperscale media encoding and processing with advanced codec support for AV1, 8K, HDR, and on-chip AI engines. Learn more at netint.com.

About Akamai

Akamai powers and protects life online. Leading companies worldwide choose Akamai to build, deliver, and secure their digital experiences , helping billions of people live, work, and play every day. Akamai Connected Cloud, a massively distributed edge and cloud platform, puts apps and experiences closer to users and keeps threats farther away. Learn more about Akamai’s cloud computing, security, and content delivery solutions at akamai.com and akamai.com/blog, or follow Akamai Technologies on X, formerly known as Twitter, and LinkedIn.

Contact

Mark Donnigan,
Head of Strategic Marketing
NETINT Technologies
+1 604-628-8177
email us here

Visit us on social media:


Linkedin


Youtube


Twitter


Facebook

ACCESS NOW: ASIC-Based Transcoding
for High-volume Use Cases
Including social media, broadcast, interactive platforms, and service providers


ACCESS NOW